THE SILVER TUNA MARKETPLACE™
INCLUDED DOCUMENT: FIRST 25 SELLERS BENEFITS
Incorporated into Seller Agreement
Document Version: 1.0
Last Updated: November 2024
PURPOSE
This document outlines the exclusive benefits, programs, and opportunities available only to the first 25 sellers who join The Silver Tuna Marketplace platform. These benefits are designed to reward early commitment, provide immediate and long-term value, and recognize the foundational role and commitment of our first sellers.
1. FIRST 25 SELLERS: EXCLUSIVE BENEFITS OVERVIEW
1.1 Who Qualifies
The first 25 sellers are those who sign the Seller Agreement and/or Addendum (if needed) before the 25-seller threshold is reached. Once 25 sellers have signed, this exclusive benefits program closes permanently.
1.2 Complete Benefits Package
As one of the first 25 sellers, you receive:
Locked Pricing Options – Membership may never increase with available options
Renewal Option – Lock in your pricing with a 1 year renewal terms
Token Referral Program – Earn up to 10% of each of your active referred seller membership fees in credits when you refer other sellers
First Advisory Board Eligibility – Shape platform development and policies
Founding Seller Recognition – Special designation and promotional placement
Maximum Attention – More custom build and dedicated support during early phase
First-Mover Advantage – Less competition, stronger positioning as marketplace grows
1.3 Benefits Duration
All first 25 seller benefits continue for the duration of your continuous participation in The Silver Tuna Marketplace, as long as you remain an active seller in good standing.
If you terminate, transfer, become inactive or are removed and later rejoin:
You will pay current market rates
First 25 seller benefits do not transfer to new initial agreements
You will be considered a new seller under current terms
2. LOCKED PRICING
2.1 Base Rate
The First 25 Sellers will receive the entire platform for their set signing rate, no matter the added functionality to the base (basic) level. The base (basic) membership rate will continue to rise for sellers past the first 25.
2.2 Your Guaranteed Rate
Your sign on rate can be locked for the duration of your continuous participation. Future sellers may pay significantly higher rates as the Platform grows and more functionality is built in.
2.3 Price Lock Options
The first 25 Sellers will be offered a 1-year continuation contract after their initial 6 month contract is completed, that will lock in their signed on rate for an additional year. This new contract is for your (the sellers) benefit to lock in your rate. With a proper 30 day notice you can cancel your membership.
3. RENEWAL OPTION
3.1 How It Works
After your initial 6-month term, you can sign a price lock guarantee for an additional year.
Month-to-Month
Your continuing on a month-to-month basis
Your locked pricing remains in effect for an additional year
Terminate anytime with 30 days’ notice
Maximum flexibility
3.3 Renewal Process
30 days before your current term expires, you’ll receive a renewal notice
Signature confirmation required to renew for the additional 1 year
4. TOKEN REFERRAL PROGRAM
4.1 Program Overview
Earn monthly credits by referring other sellers to The Silver Tuna Marketplace. This program is available only to the first 25 sellers and closes once 25 sellers have signed.
Program basics:
Earn 1 token per successful referral
Each token is worth 10% of referred seller’s membership fee
Credits continue as long as both you and referred seller remain active
4.2 How to Earn Tokens
Step 1: Refer a Seller
Introduce a prospective seller to The Silver Tuna Marketplace
Provide their contact information to Platform management
Or have them mention you as their referrer during onboarding
Step 2: Referral Signs Agreement
Referred seller signs Master Seller Agreement (Addendum A or B)
Referred seller completes onboarding and provides assets
Step 3: Referral Activates
When referred seller’s website is completed (30 days from signing contract)
Referred seller makes their second monthly payment
Step 4: You Earn Token
Token is credited to your account
Credits begin in the following month
Tracked in your seller dashboard (when available)
4.3 Token Value & Credits
Each token generates:
10% of referred seller’s membership fee
Applied automatically to your monthly invoice
Continues as long as both parties remain active.
4.4 Credit Application
Credits are applied to your invoice each month.
4.5 Referral Requirements
To earn a token, the referred seller must:
Seller must have completed a Seller Agreement with or without addendum
Referred Sellers must be a legitimate independent businesses
You cannot earn tokens for:
Self-referrals or shell businesses
Family members or business partners (unless legitimate independent businesses)
Sellers referred by another seller first.
4.6 Credit Duration
Token credits continue as long as:
You remain an active seller in good standing
The referred seller remains an active seller in good standing
Both parties continue paying monthly membership fee
Credits stop if:
Either party terminates their Seller Agreement
Either party leaves the Platform
Either party is suspended or terminated for cause.
4.7 Tracking & Reporting
Your seller dashboard displays: (when available)
Number of tokens earned
Referred sellers and their status (anonymized for privacy)
Monthly credit amount per token
Total monthly credit applied
Historical credit earnings.
4.8 Tax Implications
Token credits are generally not considered income and would not require taxable inclusion.
5. ADVISORY BOARD
5.1 Explanation of Advisory Board
The Seller Advisory Board is a select group of early sellers who provide input on platform development, features, policies, and strategic direction. The Advisory Board serves as the voice of sellers and helps shape the future of The Silver Tuna Marketplace.
5.2 Structure
Advisory Board will be made up of the following but not limited to:
15 total Advisory Board members
1 Chair member with 4 additional Co-Chairs.
5.3 Eligibility
All first 25 sellers are eligible first for Advisory Board consideration.
Selection factors include:
Active participation and engagement
Constructive feedback and ideas
Commitment to the Platform (1 year renewals preferred)
Diverse representation across product categories
Willingness to dedicate time to Advisory Board activities.
5.4 Advisory Board Activities
Quarterly meetings (virtual):
Review platform performance and metrics
Discuss upcoming features and priorities
Provide feedback on policies and procedures
Share seller experiences and challenges
Vote on key decisions affecting sellers
Ongoing input:
Access to private Advisory Board communication channel
Early preview of new features and updates (Alpha version)
Opportunity to test beta features
Direct communication with platform leadership.
5.5 Commitment
Advisory Board Chair commit to:
Attend 4 of 4 quarterly meetings per year
Make sure all Advisory Board duties are being completed in a timely manner.
Provide guidance to Co-Chairs for all duties of the Advisory Board
Provide thoughtful, constructive feedback
Represent the interests of all sellers, not just their own
Maintain confidentiality of sensitive information
Participate in discussions and decision-making
Advisory Board Co-Chair commit to:
Attend 4 of 4 quarterly meetings per year
Make sure all Advisory Board duties are being completed in a timely manner.
Provide guidance to board members for all duties of the Advisory Board
Provide thoughtful, constructive feedback
Represent the interests of all sellers, not just their own
Maintain confidentiality of sensitive information
Participate in discussions and decision-making
Advisory Board members commit to:
Attend at least 3 of 4 quarterly meetings per year
Provide thoughtful, constructive feedback
Represent the interests of all sellers, not just their own
Maintain confidentiality of sensitive information
Participate in discussions and decision-making.
5.6 Benefits of Advisory Board Membership
Direct influence on platform development
Early access to new features and tools
Stronger relationship with platform leadership
Recognition as a platform leader
Networking with other successful sellers
Deeper understanding of platform strategy.
5.7 Selection Process
Advisory Board invitations will be extended to all members
Initial board size: First 5 committed members is when the board will begin
Board may expand as Platform grows
Terms are requested for 9 months
Members may step down or be replaced as needed with a requested 30 day notice
6. FOUNDING SELLER RECOGNITION
6.1 Special Designation
As one of the first 25 sellers, you receive special recognition throughout the Platform:
“First 25” badge:
Displayed on your marketplace profile
Shown in seller directory listings
Included in promotional materials
Visible to customers browsing the marketplace
6.2 Marketing & Promotional Placement
Marketplace homepage featured sellers rotation
Email marketing campaigns to customers
Social media posts and content
Press releases and media coverage
Platform launch announcements
Case studies and success stories
6.3 Recognition Significance
Your business will be recognized as a founding member of The Silver Tuna Marketplace:
Included in platforms “About Us” materials
Recognized in anniversary celebrations and milestones
Featured in platform growth stories
Recorded as an early adopter and platform builder
6.4 Storytelling Opportunities
We may feature your business in additional:
Blog posts and articles
Video testimonials and interviews
Podcast appearances
Industry publications
Conference presentations
Investor materials
Your participation in storytelling is optional and subject to your approval.
7. MAXIMUM ATTENTION & SUPPORT
7.1 Early Phase Advantages
During the early phase of the Platform (first 25 sellers), you benefit from:
More dedicated time:
Longer website build consultations
More personalized design and customization
Greater flexibility in feature requests
More responsive support and communication
Direct access:
Direct communication with platform leadership
Faster decision-making on requests
More influence on platform direction
Stronger relationships with the team
Focused resources:
Higher ratio of support staff to sellers
More attention to individual seller needs
Greater investment in your success
More proactive outreach and check-ins
7.2 As Platform Grows
While support remains excellent as the Platform grows, early sellers benefit from:
Established relationships with the team
Historical context and understanding
Priority consideration for new opportunities
Grandfathered into early-phase advantages
8. FIRST-MOVER ADVANTAGE
8.1 Less Competition
As an early seller, you benefit from:
More backlinking opportunity
Fewer sellers in your product category
Greater visibility in marketplace directory
More prominent placement in search results
Stronger brand association with the Platform
8.2 Stronger Positioning
Early sellers establish themselves as:
Leaders in the marketplace
Trusted and established businesses
Go-to sources for their product categories
Experienced and knowledgeable sellers
8.3 Customer Relationships
Early sellers have more opportunity to:
Build customer loyalty before competition increases
Establish repeat customer relationships
Capture email subscribers and followers
Develop brand recognition within the marketplace
8.4 Platform Growth Benefits
As the Platform grows, early sellers benefit from:
Increased traffic and customer base
Stronger marketplace brand recognition
More robust advertising and marketing efforts
Enhanced features and tools
Greater collective buying power
Your early position compounds over time as the Platform scales.
9. PROGRAM RULES & RESTRICTIONS
9.1 Transferability
First 25 seller benefits are non-transferable:
Cannot be sold or transferred to another business
Cannot be assigned to a new owner if you sell your business
Do not transfer if you change business entities
Are tied to your specific seller account
9.2 Termination & Forfeiture
If you terminate your Seller Agreement:
All first 25 seller benefits are forfeited
Locked pricing does not apply to future agreements
Token credits stop immediately
Advisory Board membership ends
Founding recognition may be removed
If you rejoin later:
You will pay current market rates
You will not regain first 25 seller benefits
You will be treated as a new seller
9.3 Suspension or Termination for Cause
If the Platform suspends or terminates your Agreement for cause:
All first 25 seller benefits are forfeited immediately
No refunds or compensation for lost benefits
You may be required to repay previously received token credits
You may be liable for damages to the Platform
9.4 Good Standing Requirement
To maintain first 25 seller benefits, you must:
Remain current on all payments
Comply with all Platform policies and standards
Maintain active seller status
Operate your business professionally and ethically
Respond to Platform communications in a timely manner
10. MODIFICATIONS & UPDATES
10.1 Benefit Modifications
The Platform reserves the right to modify first 25 seller benefits with 30 days’ notice, except:
Locked pricing cannot be increased
Token program structure cannot be reduced for already-earned tokens
New benefits may be added at any time without notice.
10.2 Program Closure to New Sellers
The first 25 seller benefits program closes permanently once 25 sellers have signed their Seller Agreements. After closure:
No new sellers can access these benefits
Existing first 25 sellers retain all benefits
Benefits continue for the duration of existing First 25 sellers’ participation
Policy Updates
This policy may be updated with 30 days’ notice. Continued participation in the marketplace constitutes acceptance of updates. Material changes will be clearly communicated via email and seller dashboard notifications.
This First 25 Sellers Benefits document is incorporated into your Master Seller Agreement and is binding upon all participating sellers.
By participating as one of the first 25 sellers, you agree to comply with all terms and conditions outlined in this document.
Questions and Support
Email Support: [email protected]
Phone: 470-422-9199 | Support Hours: Daily 9 AM – 9 PM EST
Emergency Support: 365/24/7 for critical issues | Issues not deemed critical after hours may be charged for time and service
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